Women's Wear Daily on anti-ai makeup trends

Diana Tsui on the messy eye trend that started as a rebellion against too-perfect AI images, and the move to make makeup feel more real and human.

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Smudged, Imperfect Eye Makeup Returns as a Rebellion Against AI Perfection

Smudged, messy eye makeup as seen on the Gucci fall 2026 runway and Charli XCX is making a comeback and a reaction to the rise of AI.